Driving Miss Daisy® Finalist in 2019 Silver-i Award – Product
Driving Miss Daisy® are proud to announce that they are finalists in the Silver Travel Advisor’s Silver-i Product Award 2019 category. This award recognises the company that has delivered outstandingly for the mature traveller since 1 May 2018 in terms of an idea, initiative or innovation in its Product Development.
Driving Miss Daisy® offers a safe, friendly and reliable driving and companion service for anyone who is unable to drive but wishes to remain independent. They identified an opportunity to develop a service aimed at supporting those who need additional support to reach their UK departure point or UK holiday destination in complete peace of mind and the Assisted Home to Holiday Transfer Service was developed. The service effectively bridges the gap between the home and the holiday departure point/ UK holiday destination for those who do not have any other way of reaching their destination.
The Home to Holiday Assisted Transfer provides a personalised service with additional assistance and wheelchair accessible vehicles if required. With a number of key benefits making up the service, the core essence is that a client’s holiday starts in their front room and each person is treated as if they were ‘your own parent’, right through to arriving back home again.
John Overdijking, of Alliances & Regional Franchise Development, said, “As the only UK’s Driving and Companion service we looked at how we could offer a unique assisted transfer service that would enable those who perhaps would otherwise not go on holiday to enjoy all the benefits of travel without any concern over their safety, and add to the enjoyment of the holiday. We eliminated the barriers for a huge and growing sector of the population and innovated our existing service into a specific Assisted Home to Holiday Transfer Service.
‘Judged by travel industry experts, there were 15 entries from national companies, and we are one of 6 finalists.”
The awards will be presented at the Silver Travel Awards on Wednesday 26 June 2019 at BAFTA in London’s Piccadilly, hosted by TV legend Dame Esther Rantzen.
