Shuttercraft continues to build local businesses with the opening of Chelmsford branch

Shuttercraft is continuing its drive to sustainable growth with the addition of the Chelmsford branch, owned by husband-and-wife team Rajesh and Punita Borkhataria. 

The Chelmsford team, one of 39 branches across the UK, benefits from extensive technical and customer service training that ensures local customers are provided with excellent service at every touchpoint.  

The bespoke shutter business has a nationwide network of professionals, offering expert on-site consultation and top tier installation, to give homes across the UK design and heat efficiency.

As part of a continued drive to deliver exceptional customer experience, Shuttercraft, the leading supplier of high-quality interior shutters and blinds, has also built and expanded its set of franchisee support services.

Shuttercraft offers an award-winning training programme to upskill both installers and owners. Led by head trainer Mark Duwell, a 15-year veteran of the shutter industry, the training offers both franchise owners and their staff the support they need to tackle complex installations – ensuring the highest-quality installations for homeowners across the nation. 

The scheme, part of Shuttercraft’s promise to offer industry expertise far and wide, has also been recognised by the British Blind and Shutter Association, who awarded the business with the ‘Best In-House Training Programme’ award.

Shuttercraft’s award-winning training programme ensures exceptional customer service

Further professional development opportunities are provided by a selection of networking events, bringing together leading lights from across the industry to provide insights and guidance on shutter installation, process improvement and innovation. 

The events, organised by Shuttercraft, feature workshops, guest speakers and training sessions. That way franchise owners, including the new Chelmsford branch, are supported in sharing their experiences and knowledge across the entire Shuttercraft network, ensuring consumers get the best service possible.

Reflecting the importance of the changes across the retail landscape, franchises can also take advantage of digital support from MRS Digital. Designed to direct homeowners to their local expert, MRS Digital’s support makes it easy to book a free survey and start the process for any home transformation. 

Tony Reid, Head of Marketing for Shuttercraft, says:

“We’re really excited to be able to offer our services in the Chelmsford area now, thanks to Rajesh and Punita joining the Shuttercraft family. 

“Summer is on everyone’s minds, but many are also conscious of the rising costs of electricity and are considering sustainable long-term choices in their home design. When closed, shutters reduce heat loss significantly – and they’re also handy for the summer months if you want to keep cool and control light coming in.”

“Our franchise owners are the heart of our business, we’re delighted to be welcoming Rajesh and Punita to our network of partners and we’re proud to be providing such a wide range of support services to help drive their operations forward.”

Punita adds:

“As a business, Shuttercraft ticked all the boxes for us as a family, matching our vision and values completely. We see our business having all the ingredients for success with the training provided and the quality shutters we can now offer.”

“For us to be successful and grow, we must ensure we match customers’ expectations perfectly and we’re confident we can do that.”

“The training provided has been very informative. We can’t wait to get started and help homeowners in Chelmsford get efficient, quality window treatments.”

For more information on Shuttercraft and their franchise opportunities, visit their profile. 

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