fit20 joins Hidden Disabilities Sunflower to Make Fitness More Inclusive

fit20, a leading innovator in the fitness industry, is proud to announce that it is now part of the Hidden Disabilities Sunflower network, reinforcing its commitment to making fitness more accessible for individuals with non-visible disabilities.

fit20, recognises that traditional gym environments may not suit everyone. Its fit20 studios are designed with personal attention, privacy, and a calm atmosphere, free from distractions like loud music and mirrors, making them a welcoming space for all.

Through this membership, fit20 UK will integrate the Sunflower initiative into all its studios, allowing members with non-visible disabilities to discreetly signal their need for additional support or understanding.

Paul White, CEO of Hidden Disabilities Sunflower, said: “We are delighted to welcome fit20 to the Hidden Disabilities Sunflower network. Providing a welcoming environment for Sunflower wearers, its approach supports disability inclusion and promotes the benefits of gym membership and access to fitness and leisure activities, which is crucial for physical and mental wellbeing.”

fit20 UK’s Managing Director, Niri Patel, shares, “We are proud to support the fantastic work of Hidden Disabilities Sunflower. Over the next year, our ambition is to raise awareness of non-visible disabilities and improve accessibility so that utilising fit20 to improve fitness and health is open to all.”

“At fit20, we have already seen how our unique training concept provides a comfortable, supportive space for people with various conditions who may struggle in traditional gyms. Through our Sunflower membership, we hope to highlight our inclusive approach even further and welcome more individuals who need a fitness solution tailored to their needs.”

Damon, a member at fit20 Farsley who lives with a non-visible disability, shared:

“The inclusive, one-on-one environment helped me recover from a foot fracture and build the strength to recently deadlift 170kg. It’s more than just fitness, fit20 has opened the door to a healthier, more confident lifestyle. Introducing the Sunflower is a total game changer for people who want to get support without having to explain themselves every time.”

By implementing the Sunflower initiative, fit20 is taking a step further in its mission to provide accessible, personalised fitness for all, ensuring that every individual feels recognised, supported, and empowered on their fitness journey.

To find out more about fit20 and their franchise opportunities, please visit their profile.