Auntie Anne’s celebrates its 10th store opening in Londons Hammersmith Broadway

Auntie Anne’s, the largest hand-rolled soft pretzel chain with over 1,000 outlets worldwide, has today announced the opening of their 10th store in the UK and Republic of Ireland. The store, which will open its doors on the 23rd April in Hammersmith Broadway, follows recent successful openings in Dublin, Newcastle and Brent Cross.

Bringing a new concept of snacking to London, all of Auntie Anne’s trademark pretzels will be created, stretched, rolled, twisted and baked fresh in store using Auntie Anne’s secret recipe flour blend and locally sourced ingredients.

The Hammersmith Broadway store, which will create 6 new jobs, will be owned and operated by partners Mustafa Bakr and Muhannad Araim of Skazza LLP, who are looking forward to bringing the snacking sensation to West London. “We are delighted to be bringing the first Auntie Anne’s freshly baked pretzels to Central London and look forward to welcoming customers into our brand new store in Hammersmith Broadway.

The store will operate the brands extensive menu, offering customers freshly baked sweet and savoury hand-rolled

pretzels in a selection of flavours ensuring there will be something to tickle everyone’s taste buds. The extensive pretzel menu includes sweet Pretzels such as Cinnamon Sugar, Chocolate, Almond, Raisin and Vanilla Sugar Pretzels whilst the savoury options include Original, Garlic, Sour Cream and Chive, Sesame, Jalapeño, Cheese as well as Pepperoni.

Alongside the traditional soft dough pretzels, customers can also sample the new addition to Auntie Anne’s menu of Pretzel Dogs made with Halal hot dogs, wrapped in the trademark dough and baked until golden brown.  As all products are prepared fresh on site, special dietary requirements (such as no salt, no butter and low fat options) can be catered for on request.

For the full experience why not ask staff to recommend one of the full range of dipping sauces to compliment your pretzel experience. The store will also serve lemonade, freshly squeezed on site every day, Coca-Cola® minerals and Roma® coffee.

The store will open with the companies trademark pretzel pulling ceremony at 11.00 am on Friday 23rd April at Hammersmith Broadway (see www.hammersmithbroadway.co.uk), look out for a visit from Auntie Anne’s very own Mr Twistee at the opening as well!

Other articles

Turning dyslexia into your superpower

Have you ever had a conversation that made you stop and think, that sounds like me? For James Vincent, UK Performance Director at ActionCOACH, the moment came during an episode...
Read more

A bold new era for an award-winning franchise

Home Instead has unveiled a refreshed brand identity, reinforcing its position as the UK’s leading home care franchise. This bold new look reflects its commitment to excellence and innovation while...
Read more

Kay Lou, Group Brand Manager at Tezlom, Finalist for NatWest EWiF, Woman Franchise Employee of the Year 2025

Tezlom is delighted to announce that Kay Lou, Group Brand Manager at Tezlom, has been selected as a finalist for Woman Franchise Employee of the Year 2025 in the NatWest...
Read more

Visiting Angels sets the standard for employee support at national wellbeing awards

Visiting Angels, the carer-centric home care provider, has been crowned the winner of the Best Employee Benefits Package at the prestigious Great British Workplace Wellbeing Awards – held at Grosvenor...
Read more