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Friday 13 October 2017

11:15 - 12:00 | Buy-ology – how to generate endless enquiries from digital marketing and social media

Speaker: Adrian Marks, enjoy! Marketing

-How to create irrationally passionate customers
- How to multiply your online enquiries by ten almost overnight
- How to leverage triggers to get customers spending more money more often
- How to implement a profit-boosting four-step model into your marketing

Dave Dougan

J21

12:30 – 13:15 | 20 sales insights in 20 minutes

Speaker: Jeremy Jacobs, The Sales Rainmaker

- What motivates customers to buy?
- What stops customers from buying?
- What makes your customers tick?

 

13:45 – 14:30 | Building a profitable business that works for you

Speaker: Jon Asquith, ActionCOACH

- How to increase your profit by 61 per cent
- How to get the most out of your time
- Use the world's best system to build your business


Jon Asquith

ACTIONCOACH LOGO

15:00 – 15:45 | The thousand-word tweet – making an impact with imagery

Speaker: David GlenwrightJC Social Media

- An evaluation of the different types of media used in social media, and how they typically perform
- Advice on how to both identify and compose pieces of media that are more likely to perform well on social media
- An introduction to some third-party tools and apps that you can use to drastically enhance the quality of your media
- The impact of new and emerging technologies on social media strategies, including live video, 360 images, and virtual reality

Craig McVoy

JC Social media



Saturday 14 October 2017

11:15 – 12:00 | Connecting with customers

- Why 21st century PR is not just effective, but essential for your business
- Knowing your market and growing support for your business
- Building and sustaining relationships with your customers – speaking their language and using their media
- How can I make PR work for me? Practical steps you can take now

Speaker: Andy BrownBlack Sheep PR

Andy Brown

Black Sheep PR

12:30 – 13:15 | Building a profitable business that works for you

Speaker: James VincentActionCOACH

  • How to increase your profit by 61 per cent
  • How to get the most out of your time 
  • Use the world's best system to build your business

Jon Asquith

ACTIONCOACH LOGO

13:45 – 14:30 | The franchise disruptor concept - how being different will win you business

Speaker: Sarah CarlileCoconut Creatives

- How the franchise disruptor concept generates revenue
- Understand why being positively disruptive is useful in business
- Learn ideas for being different, unpredictable and unexpected
- Stand out from the crowd to win new business

15:00 – 15:45 | Creating a profitable franchise by delivering an amazing customer experience
Speaker: Craig McVoy, Beyond Brand

- The difference between customer experience and customer service
- Why customer experience should be the number one priority of the franchisor
- Why it is crucial to the success of the franchisee
- The difference between success and failure
- Outstanding results deliver sustainable growth