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Walfinch offers an alternative to care homes.  We know that more than nine out of ten people say that if they need care, they would prefer to receive it in their own home.  Walfinch franchisees help address this need offering home care to clients in a caring professional way with integrity, excellence, teamwork and fun. 

Investment Amount:
£20,001 - £50,000
£50,001 - £100,000
Industry Sector(s):
Care Franchises
The British & International Franchise Exhibition 2024

About Walfinch

Walfinch offers an alternative to care homes.  We know that more than nine out of ten people say that if they need care, they would prefer to receive it in their own home.  Walfinch franchisees help address this need offering home care to clients in a caring professional way with integrity, excellence, teamwork and fun. 

Walfinch’s Services

Walfinch is a homecare franchise.  Our fully trained franchisees work with a team of dedicated carers to offer all kinds of care: from hourly care, live-in care, and companionship to specialist care for conditions such as dementia, multiple sclerosis (MS), stroke rehabilitation, care after physical injuries, temporary respite care and more.  A Walfinch home care franchise is the opportunity to make a genuine difference to your community, while making a good living. Few businesses offer this combination of rewards.

Growing Need

There is a substantial and growing market for home care services.  For franchisees, a home care franchise with Walfinch has year-round demand, which generates consistent cash-flow and predictable costs.  A home care franchised business with Walfinch can offer a range of specialist services, so you have multiple sources of income, which reduces any risk.

However, despite high demand for services, we are only looking new franchisees to join our team and help grow our network who have a genuine commitment to high quality care.  They should be diligent, have great people skills, be resilient and patient with the ambition to build a solidly growing business.  

Of course, you could set up a home care business on your own, but this is a highly regulated sector where the utmost attention to quality of care is essential.  Starting your business with Walfinch means we will train and guide you through all the necessary processes to ensure you and your team are ready to deliver the highest quality of care within your community. 

Walfinch Home Care Services

The Walfinch Difference

Do you want to own a thriving home care agency, which means you can make a genuine difference in your community while potentially generating £575,000 in turnover by year three? With Walfinch, you can.

As a Walfinch franchisee, you can:

  • Work in a rewarding sector, helping others
  • Support your local community through offering employment opportunities
  • Achieve business independence
  • Build an asset: 60% of Walfinch franchisees reach £290,000 turnover in year one
  • Potentially generate £575,000 in turnover by year three
  • Join a welcoming, supportive team
  • Enjoy your job and have fun!

As a business owner with Walfinch, you will have the satisfaction of managing a team of caregivers to provide personalised live-in and visiting-hourly care, enabling clients to live their lives independently and on their own terms.

Walfinch’s values are based around the ‘Mum Test’. When deciding what care is best, how it should be delivered and who should deliver it, the company always asks: “Would I like this for my own mum?” If the answer is no, Walfinch thinks again.

The company believes that high quality care starts with its teams of caregivers, so it prioritises caregivers with above average pay and working conditions, which attracts and retains the best people.

Eight out of ten Walfinch caregivers remain with the company year-on-year – higher than the care sector average.

The company also tries to ensure everyone in the Walfinch team enjoys a little fun every day. A happy team means happy clients and happy franchisees, leading to more personal recommendations and organic business growth.

Walfinch Franchise Training

What training and support does Walfinch provide franchisees?

Our highly experienced team, hand-picked for their knowledge of the care and franchising sector, offer a comprehensive package of training and support along with business advice, to all Walfinch franchisees.

Initial franchisee training includes:

  • A 10-day initial formal training programme
  • Help with Care Quality Commission (CQC) registration
  • A 90-day business launch plan
  • Marketing and business development training
  • Software training
  • Assistance with office set-up
  • Weekly support meetings
  • A full administrative system
  • An operations manual
  • 250 business cards and 500 A5 leaflets

Walfinch Franchise Team

Ongoing training and support includes:

  • 45 hours of ongoing training and support annually
  • Recruitment workshops to help you recruit and retain the very best caregivers
  • Business development workshops (monthly) to help you grow your business
  • Compliance coaching to ensure you meet - and exceed - the highest regulatory standards
  • Business coaching
  • Periodic CQC-style inspections led by the franchisor, to prepare you for the all-important official CQC inspections or Care inspectorate in Scotland, Wales and Northern Ireland

Walfinch franchisee

How much does it cost to become a Walfinch franchisee?

Start-up costs can vary, but the minimum investment required is £27,000 (plus VAT).

The company also charges a management support fee (MSF) of five per cent (plus VAT).

What’s the earning potential of a Walfinch franchisee?

Six out of ten Walfinch franchises achieve turnover of £290,000 after year one and rates in year two typically beat predictions.

The right franchisees have the potential to achieve turnover of £575,000 by year three.

What locations is Walfinch looking to operate in?

The company has franchises available across the UK.

What are the franchise terms of agreement and renewal?

The franchise agreement lasts for 10 years and comprises two five-year periods.

Walfinch carer

Why is the Walfinch franchise a good investment?

Walfinch delivers an essential service to a client base that is consistently growing and offers a recession-resistant business model that has the potential for significant financial returns. Its committed franchisees are supported by a dedicated leadership team. For their investment, franchisees get:

  • Lead referrals
  • An exclusive territory
  • Comprehensive training
  • Access to a network of like-minded franchisees
  • Dedicated business coaching and ongoing support
  • National conference
  • Assistance with recruiting carers
  • Association with a prestigious brand
  • A tried-and-tested business model that has a proven success rate, significant potential financial returns and strong cash flow
  • Technological procedures and customer management systems that provide efficiency and retain quality

Turnover projections years 1-5:


For further information get in touch!


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Walfinch franchisees see the difference they make to clients

“It’s never too late to improve a life,” says Walfinch franchisee, Tiffany Meachim.

“Our client Patrick, who is in his 50s, is prone to balance problems, and was only able to complete ten to 15 steps unaided when he became an hourly care service client with us in March,” says Tiffany, who is managing director of the Walfinch franchise covering Mansfield and Ashfield, Notts.

“After daily visits from our care team, who also accompany Patrick round his village on social calls and help him with physiotherapy exercises, he can now walk up to 200 yards!” says Tiffany.

Patrick has had mobility problems since an accident when he was seven and a stroke ten years ago, so his family were stunned on the day that he got up from his chair and walked upstairs – something he had been unable to do for years.

The Walfinch Mansfield team

Recently his family contacted Tiffany to say how pleased they were to see the huge improvement in his mobility since she and her team started working with him.

Patrick says: 

“Walfinch Mansfield is one heck of a company. Everyone who works there from office staff to carers have been absolutely amazing.”

Patrick is not the only one whose life has been improved by Tiffany’s team. She proudly states: "Recently social services called to say that one of our clients, who is 41 and has a muscle wasting disease, has made so much progress that they had been able to discharge him. They asked us to pass on their thanks to our carers who had help him come so far.”

Tiffany says:

“One of my greatest pleasures as a Walfinch franchisee is hearing stories like this. I often get messages telling us what a difference we have made to clients’ lives. I pass them all on to everyone including carers, office staff and management, because we are all part of one team working together to improve the quality of life for our clients. The results speak for themselves."

Walfinch is looking for new franchisees, who, like Tiffany, prioritise care quality while wanting to build a successful business. Request more information and get in touch with Walfinch to find out more. 

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Turning a passion for care into a rewarding business

"I fell in love with homecare as a postgraduate student. Now as a Walfinch homecare franchisee I’m running a thriving business in a sector that I love."

Bunmi Ganiyu came to the UK from Nigeria to study marketing at Edinburgh Napier University. Bunmi says: “I did not start out with any thoughts of a career in the care sector but while studying I took a job as a healthcare assistant. I soon discovered that I loved the work.

Making my clients happy made me happy – and it still does.
“Even today, as the franchisee Managing Director of Walfinch Edinburgh South, I still love chatting to our clients when I go out doing spot checks. The rewards in this sector are wonderful.”

The reward

Bunmi who was recently awarded Walfinch’s ‘fastest growing franchisee’ award, frequently hears gratifying stories from clients and their families. 

Bunmi found passion at Walfinch

“Recently we took on a new client, a Pakistani Muslim lady, whose family had been caring for her themselves. Realising that they needed extra help they engaged us, but they were a bit concerned about what it would be like.”

Bunmi sent two of her team: a Muslim lady, and Joseph, a Christian man. “She always greets the lady with “As-salaam alaikum” [The traditional greeting among Muslims that means peace be with you],“ says Bunmi. Joseph explained that she could call him Joseph, as the name is rendered in the Bible, or Yusuf, as the name is rendered in the Quran.

She helps the lady with exercises and goes the extra mile by reading parts of the Quran to her. “The lady says it brings back happy memories for her,” says Bunmi.  
Meanwhile, her family told Bunmi it was the last thing they expected. “They were unaware that such culturally appropriate care would be available,” she says.
How I got into a care career
Once Bunmi completed her  Postgraduate Marketing , she stayed in Scotland. “After that, I tried to get jobs in marketing, but it wasn’t working out, so I used my care experience to get a job as care coordinator,” she says. “It meant office work, but it also meant getting out to see the clients, a combination I enjoyed.”

Why the Walfinch franchise?

Three years ago Bunmi decided that she wanted to use her expertise and energy to start her own business in the home care sector. “I concluded that a franchise was the way to go, because you get the benefits of the franchisor’s experience and their extra support.
“I did lots of research and chose Walfinch because I felt that their support would be good. I was right – they helped me find funding for me to start Walfinch Edinburgh South and have provided great support throughout.”

Growing her business

Bunmi has recently recruited six new carers for her team – not easy in today’s market, when carers are hard to find. Her secret? 

“Referrals,” she says. “I generate referrals from carers’ family and friends, which I like because you have a connection to the candidate before you start. That said, Walfinch can also provide a lot of help with recruitment, along with support on other issues.”
Among Bunmi’s team are some students working around their studies, as she did. “I don’t think any of them have an ambition to get into the care sector right now – but then neither did I until I fell in love with it. They may come back to it later, as I did, because it’s a sector that welcomes people with a passion for care,” says Bunmi.

“If you have the commitment and energy to work in the homecare sector, Walfinch supports you to build a thriving business that delivers huge rewards and a good living.”

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