Sue Moore appointed Director of Franchising at Anytime Fitness

Anytime Fitness UK has made a significant appointment to its senior team, with the appointment of Sue Moore as UK Director of Franchising.

With over 25 years of franchising experience, Sue takes on the newly created role at the UK’s largest fitness franchise during an exciting time of expansion for the brand. 

Now with over 180 clubs across the UK and Ireland, Sue will oversee the strategy and performance of the Anytime Fitness UK network, supporting its franchisees’ profitability by improving retention, yield, turnover and total memberships within a club.

Sue has most recently worked as an independent franchise consultant, supporting multiple business throughout a challenging period for the industry. Her previous roles include senior positions as MD at Bright & Beautiful and Franchise Director at Metro Rod. Sue also has a wealth of commercial experience which spans sales, marketing, customer service and finance.

Says Sue:

“I’m delighted to have the opportunity to join Anytime Fitness UK. The business has a very exciting future and I have a real passion for the benefits of physical activity and how closely its linked with coaching, community spirit and our mental wellbeing. I feel like I’m joining the right team at the right time in a role that will continue to ignite my passion for the franchise industry.

“After an incredibly challenging time during the pandemic for all franchisees and entrepreneurs, I’m looking forward to supporting Anytime’s network of franchisees with their businesses and helping them positively impact the health and lives of more people across the UK.”

Neil Randall, CEO of Anytime Fitness UK adds:

“We’re excited to be able to welcome someone of Sue’s experience to the senior team at Anytime Fitness UK. We’re fortunate to be in a position to have been able to create this new role and Sue will be vital to our future strategy and supporting our franchisees in continuing to run successful and profitable businesses.

“With more positive times ahead and having already welcomed tens of thousands of new members since reopening in April, it’s great to be able to announce this news as we look positively towards the future.”

To find out more about franchising with Anytime Fitness, visit the profile page>>