Franchiseinfo, the official website for the British Franchise Association supported franchise exhibitions

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Exhibitor Testimonials

The Franchise Exhibitions

Our exhibitors are delighted with The Franchise Exhibitions.

We love to share our exhibitor feedback so that you can make an informed decision before booking a stand at our events. On this page, you can watch a promotional video and read a selection of our exhibitor testimonials from the latest exhibition. Venture Marketing Group has been successfully producing franchise exhibitions and speaker conferences for over 25 years.

Here's what exhibitors had to say about The British & International Franchise Exhibition, which was held at Olympia London on 1 & 2 February 2019... 


“I’ve been coming to The Franchise Exhibitions for 20 years and throughout that whole time they’ve proven to be the best route to market. The events produce the best quality and quantity of candidates and provide consistent and reliable ROI, which is exactly what you want from your marketing.”

Chris Aston - Marketing Director, Auditel 


“The face-to-face contact that the exhibitions afford is an essential part of the process for us and the franchisee. We find that those people with whom we’ve had this direct contact, who’ve had a tangible interaction with us, are much more inclined to pursue a franchise with us.”

Laura Thorburn - Marketing & Events Manager, ActionCOACH   


“I am extremely impressed with this event. The attendees have been well-researched, focused and ready to invest. I've spoken to people with the potential to be single-unit operators and multi-unit franchisees, both in the UK and abroad.

I've attended many trade events and The British & International Franchise Exhibition really stands out in terms of the ratio of strong leads. Overall, this show has been much more successful for me than other similar events!”

Olivier Mermuys - CEO, Cavavin The Wine Shop


“Very good exhibition - great leads and very busy!”

Will Wynter - Franchisee Development Manager, Green Motion


“We’re really pleased with the site of our stand at the event, and the impact our new stand is making.”

Lara Thornhill - Property Franchise Recruitment, Belvoir


“The Franchise Exhibitions consistently allow us to meet serious prospects with the right level of investment for our business – people who are ready and willing to take the next step of meeting with us in one of our stores.”

Liam Wall - National Franchise Development Manager, Mobalpa


“The layout of this exhibition is creating excellent flow and the event feels busy. It’s a very positive experience.”

Richard Shackleton - Communications Director, easyGroup


“These events provide great exposure for our brand. The people we speak to really buy into Esquires and at a minimum are likely to become loyal customers, plus we generally get really good leads from each exhibition – some of whom are now operational franchisees!”

Lorenza Fedele - Marketing and Communications Manager, Esquires Coffee

Esquires Coffee

“It’s been a great event, I’m looking forward to the second day of the exhibition!”

Brad Green - CEO, Green’s Steakhouse

Green's Steakhouse & Grill

“It’s testament to the effectiveness of the these events that we have recruited six franchisees from the last two events – three from each exhibition.”

Andrea White - Director Franchise Development UK, Mathnasium


“The exhibitions are a source of good leads for us – it’s the ideal opportunity to meet face-to-face with people who’ve done some initial research and have a serious interest in franchising and our brand.”

Alex Waite - Recruitment Director, Dream Doors

Dream Doors

First-time exhibitors and we will definitely be able to sign up new franchisees off the back of the event.”

Alex Marsango - Franchise Manager, Prokil


“These events are very slick. VMG are fantastic, their hard work and attention to detail means the exhibitions are logistically brilliant, and when they deliver franchisees of the calibre we’ve had, they are worth attending every time.”

Maggie Seager - Head of Operations, The Creation Station

The Creation Station

“A fantastic event - totally exceeded all my expectations.”

Andy Forster - Publisher, All About Family

All About Family

“We had a good, steady flow of potential franchisees across both days.”

Steve Calvert - Recruitment Director, NIC


“We are looking to double the number of franchised units in the UK by the end of 2019. Starting off the year by attending The Franchise Exhibition has been a fantastic way to raise awareness of the brand and build a strong pipeline of prospective franchisees. We've been really pleased with the quality of candidates and I'm excited to see them progress through the recruitment process.”

Richard Smith - Franchise Sales Director, 9ROUND


“Our first exhibition and what can I say - loved it, loved it, loved it!”

Richard Elms - Owner, BabyBallers Academy

Baby Ballers

“The Franchise Exhibitions are an ideal way for us to showcase the reality of our business. Potential franchise partners can meet the team and get a real flavour for the quality of our business, the support we offer and what it would be like to work with us – this just isn’t possible with online only interactions.”

Kevin Haswell - Founder, Really Awesome Coffee

Really Awesome Coffee

“As always, a well run event. Great franchises and a wide variety of potential clients.”

David Kelly - Business Development & Franchise Director, il Gusto

Il Gusto

“These events are ideal for anyone researching franchising. They provide the chance to speak personally with people in franchising and give visitors a real-life, one-to-one insight of the industry, plus ask questions and gather an immediate response.”

Kate Dilworth - Franchise Recruitment Manager, Right at Home

Right at Home

“We got multiple high-quality leads that would've been difficult to obtain from any other source.”

Andy Dowen - Owner, Train Learn Go

Train Learn Go