The British & International Franchise Exhibition 2010
19 & 20 March 2010, Olympia, London
Marketing campaign opens new avenues
The recession doesn't have to be all doom and gloom. For many franchisors it is the perfect opportunity to recruit franchisees with liquid capital, who are more mature, have experience of the corporate world as well as the drive to run their own business.
Redundancies often give people the opportunity to change their careers in ways that they may not have thought of previously.
Additionally, numerous retirees are deciding their pension would be better invested in a franchise than in the bank.
VMG is taking new and different steps to ensure franchising is seen in a positive light and as a very real option for those deciding to become their own boss.
Below are just a few of the national and local brands used to promote the event to a UK-wide audience:
Advertising Campaign
National Press
| TV Advertising | Trade & Business Press Business Franchise | Ticket distribution |
Regional Press | Radio Advertising LBC Talk Sport Sunrise | Online & e-newletters Other | International partners |
Correct at time of writing
Find out more
Find out more about why visitors attend The British & International Franchise Exhibition including the extensive conference programme
Read some testimonials about The British & International Franchise Exhibition in 2009.
To find out how you can be a part of The British & International Franchise Exhibition 2010, contact the franchise team on +44 (0)20 8394 5207 or email adam.richmond@vmgl.com
