Taste

Take the traditional sandwich bar. Add a heaped spoon of fresh food ideas, a dollop of outstanding customer care and a pinch of good old-fashioned family run values. What do you get? Taste... Best Independent Sandwich Bar in Britain 2009 and 2011!

  • Investment amount: 20K - 50K
  • Industry Sector(s): Food & Drink/Resturants/Catering

Hello from Taste, the family run café business that’s serving up a fresh new take on franchising.

We founded Taste in May 2006.  Our goal back then, and still today, was to create an up market sandwich bar that serves fresh, wholesome and delicious food, and is renowned for its personal service.

We wanted to take all that is wonderful about traditional family run cafes, and merge it with the many positives of a big brand chain.

Since opening, our café has wowed customers and won numerous awards including the most recent title of Best Independent Sandwich Bar in Britain 2011.  Alongside this we’ve also scooped the titles of Young Business of the Year 2007, Best New Business 2008 and Best Independent Sandwich Bar in Britain 2009 & 2011 (yes we’ve held the title twice!  The only café to ever achieve this accolade).

Why do we think Taste has been so successful?

Our freshly prepared food is mouth-watering, our customer care is exceptional and our brand has been designed to appeal to today's health & quality conscious customer.

What do we offer that’s different?

Taste is all about individuality.  We want your Taste sandwich bar to be just as successful as our own! For that reason the style and ambience of your Taste sandwich bar is individual, we don't simply stereotype. We'll be pleased to discuss any particular design or menu ideas you may have and incorporate them into the specifications where possible.

If Taste's individual café ethos is up your street, and you relish the idea of getting hands on with the food and personal with the customers then we'd love to hear from you.

Growth

The company's business model has been tested and proven since it began trading in May 2006. And, its first franchise store opened in December 2011 in Cardiff.  Located in the high profile, recently regenerated ‘Castle Quarter’, Taste Cardiff is already achieving great success.  Owners, husband and wife team John and Penny Earnshaw, have recently spoken to Sandwich and Snack News about their experiences openingTaste,to read their story click on the link, and take some time to view the gallery of images..

John and Penny’s early success is no surprise when you consider research recently conducted by Local Data Group for its Food for Thought Report, which found that the sandwich sector has bucked the recession and increased its presence by more then 8%, and key beneficiaries have been those cafes with a ‘healthy' image, such as Taste.

 

The company is now embarking on a nationwide expansion plan, and is searching for aspiring café owners to become part of its on-going initial pilot scheme.

Taste owner's Jill and Richard Willis are looking for franchisees with a passion for fresh food and customer service, and will be offering extremely competitive franchise rates to initial franchisees joining the scheme.

Next Steps

If you've always dreamed of opening your own café, but are nervous of going it completely alone, then we'd love to hear from you.

Request for more information below and we'll get straight in touch with information on our franchise opportunity, including our full support and training programme, set up costs, and prospective return on investment figures.

Click here to request more information

Go back to franchise directory

Go to home page