Esprit GB
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Esprit offers a comprehensive starter package for it’s store partners, giving them all the key materials needed for opening an authentic Esprit store. In addition, the transport and assembly of the furniture is included in the package price.
The franchise agreement also gives our partners the opportunity to use the services and support contained within the service package which includes:
Parallel management is fundamentally key within our business practice including an analysis of market potential in the surrounding area and product guidelines.
Advice on the product range is of significant importance within the location analysis. Esprit has put the various product lines into a series of modules in reasonable minimum sizes for different areas and volumes of merchandise. These modules are adjusted according to the size of the store. The franchise modules have been defined by experience from our retail stores.
Twelve monthly collections per year bring "fresh & new" products to the High Street, driving consistant footfall. This eases decision-making regarding purchases to suit market needs, minimising risk and mark downs, therefore improving profitability. All franchise partners have access to a professional management service from the beginning of the planning. With this support tool, as early as the planning phase, calculations are made of the profitability of future stores.
For years, numerous international advertising campaigns have been generated a positive image for the consumer. Esprit partners profit from strong brand recognition and the global uniformity of advertising. Store partners can make optimum use of the brand’s image by benefiting from the possibilities offered in the advertising portfolio.
The Esprit franchise package is an opportunity of high growth, high image and low risk.
Investment level from 120K – 150K, subject to store/size location.
The franchise agreement also gives our partners the opportunity to use the services and support contained within the service package which includes:
- Location analysis
- Financial and business analysis
- Strong and well thought through distribution channels maximizing brand exposure.
- Store planning- woman’s only store, men’s only store, family store concept, etc.
- Opening merchandising
- Excellent stock information system to analyse ‘best/worst seller management.
- Stock replenishment service via 24/7 B2B internet access.
- Visual merchandising service
- Training and Workshops
- POS promotions ie: consumer loyalty card e-club
- Advertising service
Parallel management is fundamentally key within our business practice including an analysis of market potential in the surrounding area and product guidelines.
Advice on the product range is of significant importance within the location analysis. Esprit has put the various product lines into a series of modules in reasonable minimum sizes for different areas and volumes of merchandise. These modules are adjusted according to the size of the store. The franchise modules have been defined by experience from our retail stores.
Twelve monthly collections per year bring "fresh & new" products to the High Street, driving consistant footfall. This eases decision-making regarding purchases to suit market needs, minimising risk and mark downs, therefore improving profitability. All franchise partners have access to a professional management service from the beginning of the planning. With this support tool, as early as the planning phase, calculations are made of the profitability of future stores.
For years, numerous international advertising campaigns have been generated a positive image for the consumer. Esprit partners profit from strong brand recognition and the global uniformity of advertising. Store partners can make optimum use of the brand’s image by benefiting from the possibilities offered in the advertising portfolio.
The Esprit franchise package is an opportunity of high growth, high image and low risk.
Investment level from 120K – 150K, subject to store/size location.
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